Haluka Yagi (IDEA Grad 2021) wins 2020 ADCC Student Competition Finalist in Graphic Design with 'Roundabout Hostel'

Haluka Yagi (IDEA Grad 2021) wins 2020 ADCC Student Competition Finalist in Graphic Design with 'Roundabout Hostel'

Congratulations to Haluka Yagi (IDEA Grad 2021) for winning ADCC Student Competition Finalist in Graphic Design with 'Roundabout Hostel'.

Roundabout, a hostel in downtown Vancouver, encourages visitors to come as travellers and leave as Vancouverites by connecting them to local spots and people. The brand colours entail Glassy Aqua of downtown Vancouver’s high-rises, Coastal Navy reflecting the ocean, and Canadian Red embodying the locals’ warm hearts.
— Haluka Yagi (IDEA Grad 2021)

Course: DSGN 320 Professional Development I
Project: Roundabout Hostel
Mentors: Car Beddice, Janice Callangan, Shanene Lau

Students work on developing personal branding and self-promotional materials, and will be paired with industry mentors to undertake comprehensive design, illustration, or interactive projects. The emphasis will be on creating exceptional work with distinctive concepts.
— DSGN 320 Professional Development I

About the Project by Haluka Yagi (IDEA Grad 2021)

In the spring term of year 3, we have a valuable opportunity to develop our skills and knowledge under an industry professional's creative direction. I had the chance to be mentored by the Cossette team, consisting of Car Beddice and IDEA Alumni Janice Callangan and Shanene Lau.

I learned a lot from this experience, from getting a better insight into the industry to learning more about brand development. The most significant experience for me was my mentors' emphasis on the initial ideation stage; it had been a while where I put a substantial amount of time purely on ideation. The creative ruts where every logo sketch started to look the same was rough, but the 1-or-100 rule we're taught at IDEA was real! It was a good reminder that I needed to go through quantity to lead me to quality.

A big thanks to my mentors for the guidance and fun experience, and Judy for organizing this fantastic opportunity!

'Roundabout Hostel' student project process work by Haluka Yagi (IDEA Grad 2021)

'Roundabout Hostel' student project process work by Haluka Yagi (IDEA Grad 2021)

About the ADCC Student Awards

The ADCC awards the best student work in Canada and looks for the best portfolio pieces from students of Advertising, Graphic Design, Editorial & Book Design, and Interactive programs.

The ADCC Student Competition is a great way for students to have their work noticed by the professional community.

Winning work will be featured on the ADCC Archive, alongside work belonging to the industry’s top professionals – cementing your place in Canadian creative history, which stretches back over 70 years.

Full details about the competition are available at: http://studentawards.theadcc.ca.

Check out more award winning images by Capilano University IDEA School of Design in Vancouver at archive.theadcc.ca.

For more on Haluka, check out halukayagi.com.

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